Kickstart Scheme: Publicity

(asked on 12th March 2021) - View Source

Question to the Department for Work and Pensions:

To ask the Secretary of State for Work and Pensions, what representations she has received on the potential merits of (a) Kickstart gateways and (b) participating employers being able to advertise Kickstart placements in addition to their promotion in jobcentres.


Answered by
Mims Davies Portrait
Mims Davies
Parliamentary Under-Secretary (Department for Work and Pensions)
This question was answered on 17th March 2021

Although some employers and Gateway organisations have suggested that they would like to advertise their Kickstart jobs, this has been resisted to ensure that these funded opportunities are provided to the young people most likely to benefit from them.

Kickstart has been created in response to the Covid19 pandemic, with the key aim of offering jobs to those young people aged between 16 and 24 claiming Universal Credit who are most at risk of long term unemployment. It is a central part of the scheme design that a young person can only access a Kickstart job through a Work Coach referral. Work Coaches will identify young people who meet these criteria and who are most likely to benefit from the support offered by the Kickstart Scheme. The Work Coach will match those young people with suitable Kickstart job opportunities and encourage them to apply.

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