Introduce a legal price cap on infant formula. Increase the Healthy Start allowance to cover the average cost of formula (£11.99 per tin, according to some reports) and expand the scheme to include all safe, regulated brands.
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Baby formula can now cost up to £18 per tin, but the Healthy Start scheme offers just £8.50 per week for children from birth to 1 year old. We think this can leave many families struggling to feed their babies. All formulas are nutritionally regulated, so we think cost shouldn’t be a barrier. We believe urgent action is needed to help protect infant nutrition and reduce inequality.