Young Audiences Content Fund: Replacement

Baroness Benjamin Excerpts

Thursday 17th March 2022 Lords Chamber

Asked by

[Baroness Benjamin]

To ask Her Majesty’s Government how they will replace the Young Audiences Content Fund which supported the production of British-made content for commercial broadcasters.

[Baroness Benjamin (LD)]

My Lords, in begging leave to ask the Question standing in my name on the Order Paper, I declare my interests as in the register.

[The Parliamentary Under-Secretary of State, Department for Digital, Culture, Media and Sport (Lord Parkinson of Whitley Bay) (Con)]

My Lords, the Government are committed to the success of our world-leading TV production sector. UK-wide television tax reliefs, including for children’s television programming, continue to play a vital role in driving production to record highs, with more than £4 billion of expenditure supported in 2021. A full evaluation of the three-year pilot Young Audiences Content Fund will take place to determine its impact. The potential for further investment will be assessed against that evaluation and against future public service broadcasting needs.

[Baroness Benjamin (LD)]

I thank the Minister for that Answer. However, the Government’s recent decision to close the Young Audiences Content Fund has removed a successful incentive for UK commercial broadcasters and UK producers. This is devastating for the children’s creative industry. The fund had given a new lease of life to an ailing children’s sector. It also allowed producers from diverse backgrounds to get commissioned. Interim measures need to be put in place now. What consideration are the Government giving to ensuring that other sources of investment—such as raising the production tax relief credit from 20% to, say, 40% or 50%—could be found to maintain the diversity of high-quality programming for UK children that will be freely available to all and save the children’s creative production sector from catastrophe?

[Lord Parkinson of Whitley Bay (Con)]

My Lords, the Young Audiences Content Fund was a pilot. It is still open. It closes at the end of this month, at the end of its three-year period. It was a pilot to test a new way of financing public service television. At the end of the pilot, a full evaluation will take place to determine its impact. The noble Baroness has anticipated some of the things that might emerge from that evaluation, but I hope she will agree that it is important that it be evaluated. She mentions the tax relief that we introduced. That was aimed specifically at children’s TV, and since 2015 has directly supported 543 projects, delivering over £623 million of expenditure in children’s television production.