Cigarette Packaging

Kevin Barron Excerpts

Tuesday 17th April 2012 Commons Chamber

[Mr Robinson]

I agree entirely with the hon. Gentleman, and I am very pleased to say so. He mentions some of the advertising gimmicks and marketing subterfuges to which the industry has stooped. The evidence that this is achieving success lies in the fact that two thirds of those currently smoking started when they were younger than 18. That is why we have to deal with this matter and take measures to deal more effectively with the counterfeiting problem.

[Mr Kevin Barron (Rother Valley) (Lab)]

Will my hon. Friend give way on that point?

[Mr Robinson]

For the very last time.

[Mr Barron]

I congratulate my hon. Friend on securing this debate. Some countries have managed to deal with counterfeiting quite well. There are barcodes on all cigarette packages; the problem is the policing of them. Counterfeit cigarettes are not all sold out of car boots, as they are sold in some retail outlets, too. We need enforcement in those areas and to confiscate any smuggled cigarettes.

[Mr Robinson]

I agree entirely that the barcoding and other anti-illicit sales measures are not being policed readily enough, which brings me back to the need for Government action at the local level in enforcing the required measures. That can be done only when the group of agencies that I mentioned work together with that sole purpose in a truly linked-up manner. It will not work on any other basis.

I have given way many times, but I know that our debate is restricted to half an hour. I am sure that we will have occasion in future to debate the issue more fully on the Floor of the House almost certainly at the end of the consultation period. I look forward to those debates and to my participation in them. Let me make my own position clear, as all right hon. and hon. Members, the Government, the Opposition and other parties will have to do the same. On balance, I believe that plain packaging would help to reduce smoking, which we desperately need to do. Indeed, I would go further and say that plain packaging could be an important milestone in making cigarettes and their brands pariah products—a status that is richly deserved.