Broadcasting: Children’s Television

Lord Blunkett Excerpts
Thursday 2nd February 2023

(1 year, 3 months ago)

Lords Chamber
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Lord Parkinson of Whitley Bay Portrait Lord Parkinson of Whitley Bay (Con)
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With our wider support for the broadcasting system set out in the White Paper, we are ensuring that all our public service broadcasters can compete with the new streaming platforms we see entering the market. The media Bill will deliver on some of the proposals put forward in the White Paper.

Lord Blunkett Portrait Lord Blunkett (Lab)
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My Lords, perhaps the Minister could reflect on the fact that television companies are always bemoaning losing young people from their audience. Would it not be sensible to invest in children’s television at the moment when young people are prepared to engage with their families by sitting on the settee, rather than looking at their devices and losing their sight in later life?

Lord Parkinson of Whitley Bay Portrait Lord Parkinson of Whitley Bay (Con)
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We have indeed been investing: the Young Audiences Content Fund invested a total of £40.5 million directly into brand new children’s television content for exactly the sorts of reasons the noble Lord outlined.