Strokes: Health Education

(asked on 13th September 2016) - View Source

Question to the Department of Health and Social Care:

To ask the Secretary of State for Health, how much his Department has spent from the public purse on the Act FAST campaign in each year since that campaign began.


Answered by
 Portrait
David Mowat
This question was answered on 10th October 2016

Public Health England (PHE) took over all the public health campaigns formerly run by the Department on 1 April 2013, including Act FAST.

The funding allocated to the Act FAST media spend is as follows:

2013-14: £870,000

2014-15: £850,000

2015-16: £930,000

Marketing spend is defined for this purpose as advertising spend covering only the media costs (inclusive of agency commission). These figures do not include recruitment/classified advertising costs and ad hoc spend under £10,000. All figures are rounded to the nearest £10,000.

2016-17 media spend figures are not available as the expenditure has not yet been committed.

All PHE spend over £25,000, including on public health campaigns, is published routinely and available on gov.uk:

https://www.gov.uk/government/collections/phe-spend-over-25000

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