Question to the Department for Science, Innovation & Technology:

To ask the Secretary of State for Science, Innovation and Technology, what assessment she has made of the effectiveness of the Online Safety Act 2023 in requiring platforms to detect and label AI-generated content.

The Online Safety Act takes a proportionate approach to this issue by requiring in-scope services to tackle the most harmful content that is illegal or harmful to children, including where it is AI-generated.

The Government will conduct a full statutory post-implementation review to assess effectiveness expected between 2028 and 2031, once the regime is fully in force. We continue to explore technical solutions to support transparency of AI-generated content, including through the Deepfake Detection Challenge. We will also establish an AI Labelling Taskforce, to put forward proposals on best practice for labelling AI-generated content, and will publish an interim report in autumn.