Question to the Cabinet Office:

To ask the Minister for the Cabinet Office, pursuant to the Answer of 8 July 2025 to Question 64583, if his Department will publish the assessment they made to inform the GREAT Campaign’s focus for 2025-26.

Evaluation results for the GREAT Britain & Northern Ireland Campaign have not yet been finalised for financial year 2024/25. We expect initial economic returns generated by the campaign in 2024/25 to have been assessed and validated before the end of the year, and will be published via the GREAT website when appropriate.