Asked by: Lady Hermon (Independent - North Down)
Question to the Department for Business, Energy and Industrial Strategy:
To ask the Secretary of State for Business, Innovation and Skills, pursuant to the Answer of 10 February 2016 to Question 25652, what media outlets will be used to carry advertising as part of the national campaign for apprenticeships.
Answered by Nick Boles
The national campaign for apprenticeships will target a range of audiences including young people, employers and parents.
Advertising will be through a number of different media channels including television, out of home advertising (e.g. posters), radio, digital and social media.
Asked by: Lady Hermon (Independent - North Down)
Question to the Department for Business, Energy and Industrial Strategy:
To ask the Secretary of State for Business, Innovation and Skills, pursuant to the contribution by the Minister for Small Business, Industry and Enterprise, of 2 February 2016, Official Report, column 884, what steps he is taking to ensure the national advertising campaign for apprenticeships extends to Northern Ireland; and if he will make a statement.
Answered by Nick Boles
Education and skills policy (including Apprenticeships) is a devolved matter. It is for the devolved administrations of Northern Ireland, Scotland and Wales to determine how they manage their own programmes. This includes any advertising campaigns.