Radio: Local Commercial Stations

Lord Kirkhope of Harrogate Excerpts
Thursday 25th April 2019

(5 years ago)

Lords Chamber
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Lord Ashton of Hyde Portrait Lord Ashton of Hyde
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The basic issue is that commercial analogue radio faces an enormous challenge from digital services, both online and terrestrial. The changes that have been made by Ofcom to localness were in accordance with listeners’ views. For example, only 17% of respondents to the survey and the consultation thought that locally based presenters were a factor which helped make their station feel local. Ofcom has a requirement to have content made in approved areas, which are local ITV areas, and local news must be produced either hourly or twice a day. If stations have local news only twice a day, they have to produce more locally made content. The greatest factor in whether people listen to local radio is—shock, horror—that it plays the music the listeners like; 72% of respondents said so.

Lord Kirkhope of Harrogate Portrait Lord Kirkhope of Harrogate (Con)
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My Lords, I had the privilege, as a very young man, of contributing to the White Paper that brought about commercial radio in this country, and I later applied, unsuccessfully, as it happened, for a franchise. My concern at that time, quite rightly, was that the White Paper and the Government’s legislation made it clear that a local component was very important in establishing these stations, as had previously been the case with ITV and television stations. In both cases, we seem to have lost that, and we now end up with repeat transmitters everywhere and a lot of jobs lost. Does my noble friend agree that the pattern which is still being sustained in BBC local radio stations is enormously important and should be reflected more in future in commercial broadcasting?

Lord Ashton of Hyde Portrait Lord Ashton of Hyde
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The legislation to which my noble friend refers gave the definition of localness to Ofcom, which is the independent regulator. After 10 years, it has updated it to take account of modern listeners’ views and the increase in commercial radio in the digital space. However, stations still have to produce local news at regular intervals throughout the day and should broadcast at least three hours of locally made programming each weekday. If they do not provide local news hourly, they have to broadcast at least six hours of locally made programming each weekday.