We want the Government to review the impact and regulation of chance-based microtransactions in video games. We regard these transactions as an entry-level gambling product, that can have a significant effect on children and other vulnerable users, but they are not covered by gambling laws.
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We believe that the UK Gambling Commission is doing its utmost to protect children and vulnerable players in the regulated gambling market, but that chance-based microtransactions are a loophole that allow an entry level gambling product to be used to make significant profits from people, including many of those needing protecting from it most.
This has previously been cited as a problem, and now with clear lack of classification as a gambling product companies appear to be able to act with impunity and profit from this hugely.