Create and pass legislation to prevent advertising campaigns for processed foods being targeted at children. This could help reduce children’s desire for such foods, leaving parents more able to guide. It could also help break the nostalgia chain where such foods are sought for comfort in adulthood.
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Childhood obesity levels and poor dental health levels are at a significant high. We believe children are being directly targeted at a greater level than ever before, through the increase of media outlets, and that this is creating a skew of information; a subconscious preference for foods that are “familiar”.
Without such advertising, families and communities could have more power to provide effective education in the benefits of eating real whole foods, improving physical and mental health of young people.