Question to the Department for Work and Pensions:

To ask the Secretary of State for Work and Pensions, what age group his Department's advertising campaign to encourage people to check the value of their State Pension is intended to target.

The ‘Get to know your State Pension’ campaign encourages people of working age to use the Check your State Pension service for a forecast of their entitlement and their State Pension age. More than 6 million forecasts have now been issued by the service.

Whilst the campaign is primarily aimed at those aged 40 to State Pension age, advertising through most channels will reach all age groups.