Question to the Department for Transport:

To ask the Secretary of State for Transport, pursuant to the Answer of 10 March 2026 to Question 118042, what assessment her Department has made of the potential impact of click-through rates on the number of successful appointments to driving examiner roles.

For driving examiner recruitment campaigns up to November 2025, the Driver and Vehicle Standards Agency (DVSA) used data available from the Civil Service recruitment standard applicants survey. This shows which advertising routes generate candidates; however, the information is limited and does not give 100% coverage.

In December 2025, the agency introduced a DVSA specific survey. This is sent to everyone who is offered an interview. This is then followed by another survey sent to anyone who successfully moves onto training. DVSA will cross-reference the data from these two surveys going forward, but for now DVSA has data for only one complete and one ongoing campaign.

For DVSA social media advertising, the current click through rate as of February 2026 was 1.4%. For DVSA direct communications that have been sent to subscribers of jobs at DVSA over the last 12 months, the average click through rate was 4%. It is not possible to say what number of these click throughs resulted in completed or successful applications.