Treasury: Marketing
(asked on 27th January 2021) - View Source
Question to the HM Treasury:
To ask the Chancellor of the Exchequer, how much his Department spent on (a) communications, (b) advertising and (c) marketing in (i) the UK, (ii) England, (iii) Northern Ireland, (iv) Scotland and (v) Wales in each month from August 2020 to December 2020.
The table below shows the costs spent across the three Spending Categories in the period 1st August 2020 to 31st December 2020. The figure for (a) communications is the costs of the Communications Team in HM Treasury. For (b) most of the spend is on advertising recruitment opportunities across a variety of platforms. For (c) no marketing spend was incurred in this period and the Department very rarely incurs such costs.
Category | Aug-20 | Sep-20 | Oct-20 | Nov-20 | Dec-20 | Total |
(a) comms | £209,806 | £216,615 | £207,735 | £220,642 | £207,065 | £1,061,863 |
(b) advertising | £0 | £6,331 | £1,575 | £11,818 | £7,227 | £26,951 |
Grand Total | £209,806 | £222,946 | £209,309 | £232,460 | £214,292 | £1,088,814 |
It is not appropriate to split this across the countries requested as all spend incurred is relevant across the UK and is not targeted to specific nations.