Question to the Department for Business and Trade:

To ask the Secretary of State for Business and Trade, what advertising campaigns directed at local businesses have been undertaken by her Department's trade hub in Northern Ireland since 1 January 2024.

Engaging with businesses in Northern Ireland (NI) is a key priority for the Department for Business and Trade. The “Made in the UK, Sold to the World” campaign continues to raise awareness of export benefits and the free UK government support available to help businesses grow internationally.

This year, the department’s Northern Ireland team has promoted specific opportunities to NI businesses through the Australia and New Zealand Roadshow and the Food and Drink Export Council’s Peer-to-Peer event in Cookstown. Businesses are encouraged to use the department’s services like the UK Export Academy and provide peer support via our Export Champion programme.