Advertising
(asked on 6th March 2015) - View Source
Question to the Department for Transport:
To ask the Secretary of State for Transport, what his Department's advertising and communications expenditure was in each month since September 2014; and what that expenditure is forecast to be in March 2015.
The Department’s largest communications and advertising budget is the THINK! Road Safety campaign budget. Monthly expenditure from this budget since September 2014 is as follows:
THINK! Road Safety campaign expenditure | |||||
Sep 2014 | Oct 2014 | Nov 2014 | Dec 2014 | Jan 2015 | Feb 2015 |
£546,055 | £378,125 | £649,965 | £703,191 | £233,230 | £451,673 |
Planned expenditure for March 2015 is £2.3m. This includes £1.7m on the current public information campaign on the new drug driving law which came into force on 2 March, and £0.3m on a cycle safety poster campaign in 12 cities with high cyclist casualty figures.
Month by month figures for all communications expenditure for the central Department and Executive Agencies can only be provided at disproportionate cost.