Question to the Department of Health and Social Care:

To ask the Secretary of State for Health and Social Care, if she will take legislative steps to end the marketing of all nicotine products.

Current evidence suggests that whilst nicotine pouch use is low amongst adults, it is increasing, especially with the younger male audience. Nicotine products, such as nicotine pouches, are not currently subject to advertising restrictions.

The Tobacco and Vapes Bill proposed measures to prohibit the sale of tobacco to people born on or after 1 January 2009, as well as enabling product requirements to be imposed in connection with tobacco, vapes, and other products. However, the bill did not receive Parliamentary approval prior to the prorogation on 24 May 2024.