Teachers: Recruitment

(asked on 27th March 2017) - View Source

Question to the Department for Education:

To ask the Secretary of State for Education, what the budget for the Get Into Teaching campaign was for (a) research, insight-gathering and audience testing, (b) creative development and production, (c) media buying, (d) website design, construction and management, (e) public relations, (f) field activity and partnerships and (g) evaluation in 2016-17.


Answered by
Nick Gibb Portrait
Nick Gibb
This question was answered on 3rd April 2017

The budget for the Get Into Teaching campaign for the 2016-17 financial year is shown in the following table:

Financial Year budget (1 Apr - 31 Mar)

2016-17

(a) Research, insight-gathering and audience testing

£217,000

(b) Creative development and production

£1,852,000

(c) Media buying

£10,985,000

(d) Website design, construction and management

£578,000

(e) Public relations

£200,000

(f) Field activity and partnerships

£0

(g) Evaluation

£138,000

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