Ministry of Defence: Marketing

(asked on 15th December 2023) - View Source

Question to the Ministry of Defence:

To ask the Secretary of State for Defence, how much his Department spent on (a) marketing and (b) advertising in each financial year since 2019-20.


Answered by
Andrew Murrison Portrait
Andrew Murrison
Parliamentary Under-Secretary (Ministry of Defence)
This question was answered on 21st December 2023

A full Departmental response could only be provided at disproportionate cost. The amount spent by the Department on advertising that is readily available can be provided for financial years 2019-20 which was £37,142,211; 2020-21 was £34,178,742; 2021-22 was £30,876,441; 2022-23 was £40,562,477; and for 2023-24 was £19,462,174 to date. The figures in this answer have been provided by the Royal Navy, Army, Royal Air Force, and the Ministry of Defence Police (MDP). The majority of expenditure is accounted for by advertising by the three branches of the Armed Forces and the MDP to aid recruitment. Marketing and additional advertising expenditure outside of this remit is not held centrally.

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