Care Workers: Recruitment

(asked on 10th November 2025) - View Source

Question to the Department of Health and Social Care:

To ask the Secretary of State for Health and Social Care, what steps his Department taking to increase domestic recruitment of social care staff.


Answered by
Stephen Kinnock Portrait
Stephen Kinnock
Minister of State (Department of Health and Social Care)
This question was answered on 14th November 2025

English local authorities have responsibility under the Care Act 2014 to meet social care needs, and statutory guidance directs them to ensure there is sufficient workforce in adult social care.

However, the Government recognises the scale of the reforms needed to make the adult social care sector attractive, to support sustainable workforce growth, and to improve the recruitment of the domestic workforce.

That is why we plan to introduce the first ever Fair Pay Agreement in 2028, backed by £500 million of funding, to improve pay and conditions for the adult social care workforce. This won’t just improve pay for some of the lowest paid workers in our economy but will also drive critical improvements in recruitment and retention in the sector.

Ensuring staff have the skills and training needed to work in social care is also essential, both to attract people to join and remain in the workforce, and for the provision of high-quality care and support. That is why we have developed the Care Workforce Pathway, the first national career framework for adult social care, and we are investing £12 million in learning and development through the Learning and Development Support Scheme, to enable eligible staff to complete eligible courses and qualifications.

We have also launched the 2025/26 adult social care recruitment campaign, which is running throughout October and January with advertising appearing on television, social media, radio, and online, showcasing authentic moments in care careers and driving people with the right skills and values to apply for paid vacancies in the sector.

Reticulating Splines