BBC Radio
(asked on 8th September 2015) - View Source
Question to the Department for Digital, Culture, Media & Sport:
To ask the Secretary of State for Culture, Media and Sport, what the BBC's overall market share of (a) national, (b) local and (c) digital radio was in the most recent year for which information is available.
The data is set out in the annual Ofcom Communications Market Report, which was last published in August 2015. Ofcom uses data collected and published quarterly by RAJAR Ltd (Radio Joint Audience Research). The RAJAR figures for Q1 2015 covering the reach and share of radio listening for BBC radio stations and commercial radio services are set out in the tables below.
Table 1: Percentage reach of the population (all adults 15+)
All BBC radio 65.2% | All commercial radio 63.4% |
All BBC network services 59.2% | All National commercial 32.0% |
All BBC nations/local services 16.5% | All local commercial radio 50.0% |
Table 2: Share of all radio listening hours (all adults 15+)
Total 100% |
BBC network services 46.9% |
BBC nations/local services 7.6% |
National commercial 14.2% |
Local commercial 28.6% |
Other (incl. community radio) 2.8% |
Details of the BBC’s share of all digital radio listening were not published by Ofcom in the latest CMR report. Ofcom have provided DCMS with an analysis of the Q2 2015 RAJAR figures for all digital radio listening which are set out in the table below:
Table 3 Share of all radio listening hours (all adults 15+)
All digital radio 39.9% |
Of which: |
BBC network services 19.3% |
BBC nations/local services 1.4% |
National commercial 8.6% |
Local commercial 7.6% |
Not stated 3.0% |
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