Free-to-air Broadcasting: Cricket Participation

Navendu Mishra Excerpts

Tuesday 9th September 2025 Westminster Hall

[Navendu Mishra (Stockport) (Lab)]

It is a pleasure to serve with you in the Chair, Ms McVey. I congratulate the hon. Member for Cheltenham (Max Wilkinson) on securing this important debate. I agree with him that cricket is a fantastic sport. I also love cricket. Where we disagree is that my drink of choice when I go to watch cricket is cider, and I think that the test format is the supreme format of the game, although I appreciate that people enjoy other formats.

I am proud to represent a constituency that has several cricket clubs, including Stockport cricket club, founded in 1855; Heaton Mersey cricket club, founded in 1879; and Heaton Mersey Village cricket club. Before the parliamentary boundary review I also represented Offerton cricket club, which is now represented by my constituency neighbour, the hon. Member for Hazel Grove (Lisa Smart), and which also has a rich history.

I do not want to repeat the points made by the hon. Member for Cheltenham, but participation in cricket could be a lot better, particularly among young people from lower-income backgrounds, and young people who do not go to private schools or boarding schools. The 2023 report of the Independent Commission for Equity in Cricket warned of an elitist culture

“driven…by the lack of access…in state schools”.

They reported that, at the time, 58% of England players had been privately educated. The data will have changed over the last two years but so much more could be done.

I wish to declare an interest as a member of the all-party parliamentary group for cricket. I place that on record. I love cricket, but as a Labour party member, who many people would call quite left wing, some people say to me that cricket is not really a sport enjoyed on the left. I make the argument that the majority of people who play and watch cricket across the world are from countries in south Asia and in the Caribbean islands. Many countries in Africa also enjoy cricket. We should make sure that cricket is introduced to young people in schools at all levels across England, Wales, Scotland and Northern Ireland. There is a lot more to be done.

I know that the ECB funds many programmes, and that Sport England supports several cricket programmes, but I do not think it is enough. The England and Wales Cricket Board announced a £2 million investment in programmes aimed at engaging black and south Asian communities and state-educated children. That is good, but £2 million will not scratch the surface in the 4,000-plus secondary schools in the UK. It amounts to about £480 per school if shared around. That is not much. There are also reports in the media—hon. Members can look them up if they are interested—that the latest deal between the ECB and Sky for television broadcasting rights is approximately £220 million. That is a lot of money. I was just speaking to one particular member of the House Service before I came into this debate, because I know he enjoys cricket. He said that the TV licence fee that most of us pay should contribute towards enabling people to watch live cricket games. A lot of people are excluded because they cannot afford the £35 to £40 per month to watch Sky Sports. A lot more could be done, and it should not be left to the Government. The ECB should be doing more, and Sky could be doing a lot more. We need to have a genuine debate about including more people from low-income backgrounds in cricket.

I want to finish on a more historical point. I have not mentioned this since I was elected to this House about six years ago, but according to data from the Association of Cricket Statisticians and Historians, the ACS, the earliest known reference to the sport being played in Lancashire has been found in the Manchester Journal, dated Saturday 1 September 1781. It concerned an 11-a-side match played the previous Monday, 27 August, at Brinnington moor—Brinnington is the ward I live in—between a team of printers and one representing the villages of Haughton and Bredbury, who were the winners. As Bredbury was in Cheshire, that account is the earliest reference to cricket in that county, going back to 1781, which is quite special.

There are so many fantastic sports available across the board these days, but cricket is so special. I do not think there is a sport that is more English than cricket. So much more could be done to encourage more young people and people from various backgrounds to play cricket.

--- Later in debate ---

[Max Wilkinson]

I thank all hon. Members for turning up for the debate. I have 12 minutes left, so I will take hon. Members through a rundown of my debut for the Uphill Castle cricket club under-13s back in 1997—it was a special occasion. I jest, of course.

This has been an important and instructive debate and there is a lot of common ground. I will quickly reflect on the point about “free to air”. It was in the title of the debate, but as we have heard free to air and broadcast coverage that is not free to air have a huge impact on how cricket is consumed, participation levels and the cricket calendar. The point I was attempting to draw out about the Hundred is that, although it has been a success in getting more cricket broadcast on free to air, there have been unintended consequences. That is the point that the ECB and everyone with an interest in cricket needs to work to unravel.

Reflecting on the Minister’s comment on cricket books, such as “Michael Parkinson on Cricket”, I can recommend —if she is up for a cricket read—Geoffrey Boycott’s “Opening Up”, which is one of the best, and “Boycott on Cricket”: two excellent summer reads.

I join the Minister in saying that it is good news that the ECB is investing in domes; clearly, with the changeable weather in this country, we need many more of them. Domes are obviously useful for winter nets for young people, too.

The shadow Minister, the hon. Member for Old Bexley and Sidcup (Mr French), set out the scale of the improvement in participation numbers, but clearly there is a wave here. Although in recent years participation has gone up a little bit—even quite a lot in some years, in which we have seen spikes in participation—the trend over the last 20 years or so has been downwards. That is what I think the ECB is trying to address by increasing participation and interest in cricket via the Hundred.

I will just reflect briefly on what various Members have said. The points about elitism, class, access and the availability of cricket to everyone are not lost on me. I went to a school where we played only one cricket fixture in five years and of course we got absolutely tonked in that one fixture. I do understand those points. I had to get all of my cricket by playing at a local club, Uphill Castle, and I am extremely grateful to all the coaches who gave their time there. Of course, increasing availability will come down to the levels of investment that the Government are making in education, the availability of PE teachers and the availability of sports pitches. Planning was also raised during this debate; it is an important point.

I would really hate for the hon. Member for Carlisle (Ms Minns) to leave this debate thinking that I am one of those people who spends my whole time ranting about the Hundred and saying that we must abandon the tournament. That was not the purpose of this debate. I have many friends who tell me repeatedly that the Hundred must be stopped immediately, but that is not my view. I have been to watch the Hundred. Indeed, as a Hundred orphan, I had to go all the way to London to watch London Spirit play, because I have no local team.

There needs to be a lot more thought about how the ECB reworks the cricket calendar, so that in a few years’ time, when my daughter goes to school, we will have an opportunity to go and watch some cricket in the school holidays. At the moment, it is really difficult; it will be the Hundred or nothing and we do not have a team in the Hundred. We would have to come all the way back to London, or go to Birmingham, or Wales, or maybe even Leeds—somewhere else.

[Navendu Mishra]

Lancashire, perhaps.

[Max Wilkinson]

Lancashire, perhaps—yes, to Manchester.

Those are real issues that will have an impact on young people’s participation in cricket and so many people’s enjoyment of cricket. We need to think for much longer about how the calendar can work for everyone, whether that means the young people who want to go and watch cricket during their school holidays, or the old gents and ladies who attend games with their cheese and pickle sandwiches and their weak lemon squash, sitting all day in the sunshine watching the sport they love. That is the thing that I think is so special about cricket and it is why I love red ball and county championship cricket.

I thank all the Members who have taken part in this debate for their contributions and I thank you for chairing it, Ms McVey.

Question put and agreed to.

Resolved,

That this House has considered the impact of free to air broadcasting on cricket participation.