Brexit: Internet

(asked on 8th July 2019) - View Source

Question to the Cabinet Office:

To ask the Minister for the Cabinet Office, how many (a) unique visitors, (b) page views and (c) impressions from (i) the UK and (ii) other countries there have been for each of the no-deal technical guidance documents published on the gov.uk website.


Answered by
Oliver Dowden Portrait
Oliver Dowden
Chancellor of the Duchy of Lancaster
This question was answered on 22nd July 2019

A list of (a) unique visitors, (b) page views and (c) impressions from (a) the UK and (b) other countries for each of the no-deal technical guidance documents published on GOV.UK has been placed in the Library.

Technical notices are one way in which the government shares information with businesses and citizens on what they need to do to prepare for a scenario where the UK leaves the EU without a deal.

The government has also developed a large number of other products and is using a range of channels to communicate directly with citizens and businesses on the steps they should take to prepare. This includes:

• A Public Information Campaign that has delivered over 3.3 million unique page views on GOV.UK. Between December 2018 and March 2019, there have been over 12.9 million sessions on GOV.UK visited Brexit content.

• 750 pieces of ‘No Deal’ guidance. This includes a settled status guide with over 4 million views and the ‘driving abroad’ guide with over 300,000 views.

• Extensive engagement with industry and trade associations and direct communications with businesses to support planning. To provide further advice we have contacted approximately 145,000 businesses who trade with the EU directly to help them get ready for No Deal customs procedures

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