Question to the Department of Health and Social Care:

To ask the Secretary of State for Health and Social Care, what support she plans to provide to help retailer workers implement a generational ban on the sale of cigarettes.

Smoking is responsible for around 80,000 deaths a year in the United Kingdom and causes around one in four cancer deaths in the UK. It also costs our country £17 billion a year and puts a huge burden on the National Health Service.

This is why the Government is planning to create a smokefree generation by bringing forward legislation so that children turning 14 years old or younger this year will never be legally sold tobacco products. On 12 October 2023, we launched a UK-wide consultation to gather views on these proposals and their implementation. This, alongside regular engagement with the retail sector, will help to shape the proposals and ensure we provide support to retail workers to implement the future legislation.

We are also providing £5 million this year and £15 million thereafter to support new national marketing campaigns. These campaigns will help to explain the legal changes of the smokefree generation, and prepare the public, retailers, and other relevant stakeholders for the future changes.