Question to the Department for Digital, Culture, Media & Sport:

To ask the Secretary of State for Culture, Media and Sport, with reference to her Department's press release entitled £380 million boost for creative industries to help drive innovation, regional growth and investment, published on 23 June 2025, how she plans to measure the regional economic impact of the fund.

The Sector Plan contains ambitious proposals to bolster growth in the creative industries across the UK. It includes a universal offer to drive growth in the creative industries in any place in the UK, outlining new measures to break down barriers such as access to finance, supply of skills, and new support to kickstart innovation.

We've developed a detailed evaluation framework with both sector-wide and sub-sector specific metrics, including GVA growth, employment figures, export values, inward investment, business creation, and diversity of workforce. Progress will be reported annually to Parliament and the Creative Industries Council (CIC), with a major review at the midpoint.

At a regional level, we will measure GVA in high potential places and their share of UK GVA. We will do this using published DCMS estimates of regional GVA and real terms changes in regional GVA.

We also outline a number of metrics we will use to measure the economic impact of the CIs interventions nationally, such as an increase in business R&D expenditure and an increase in CIs exports. Where possible, we will aim to track these metrics on a regional level to ensure the economic benefits of this increased support are being felt in every community across the UK.