Question to the Department of Health and Social Care:

To ask Her Majesty's Government what action they are taking to encourage healthy eating.

Public Health England (PHE) promotes a healthy balanced diet based on the United Kingdom’s national food model, the Eatwell Guide, which underpins national policy relating to nutrition. The Eatwell Guide applies to most people from the age of five years.

The Eatwell Guide principles are communicated through a variety of channels, including the Government’s 5 A Day campaign, PHE’s healthier catering guidance and PHE social marketing campaigns including Change4Life and One You. Government dietary advice is also communicated online via NHS.uk. The Eatwell Guide, the 5 A Day logo licensing guidelines and Healthier and more sustainable catering: A toolkit for serving food to adults are attached.

PHE’s flagship social marketing campaign, Change4Life was launched in 2009 with the aim of inspiring a social movement, through which the Government, the National Health Service, local authorities, businesses, charities, schools, families and community leaders could all play a part in improving children’s diets and activity levels.

PHE also continues to work closely with local authorities to encourage use of our tools and resources on nutrition, as part of local initiatives.