Breakfast Clubs and Pay

(asked on 12th December 2025) - View Source

Question to the Cabinet Office:

To ask the Minister for the Cabinet Office, further to the Freedom of Information response by the Cabinet Office, Ref: FOI2025/18068, published on 5 December 2025, what was the cost to the public purse of influencers for the (a) parent creators on Breakfast Clubs referenced in the guidance and (b) finance content creators on National Living and National Minimum Wage.


Answered by
Nick Thomas-Symonds Portrait
Nick Thomas-Symonds
Paymaster General and Minister for the Cabinet Office
This question was answered on 5th January 2026

The cost of creators for these campaigns was £52,398.

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