Asked by: Lord Foster of Bath (Liberal Democrat - Life peer)
Question to the Department for Digital, Culture, Media & Sport:
To ask His Majesty's Government how many investigations the Gambling Commission has undertaken since January 2025 into English football clubs advertising gambling operators alleged to be accessible from Great Britain; and how many prosecutions, fines, licence reviews or other enforcement action have been issued as a result of those investigations.
Answered by Baroness Twycross - Baroness in Waiting (HM Household) (Whip)
Under the Gambling Act 2005, there is no offence for advertising unlicensed gambling. The offence is for the advertising of unlawful gambling under section 330 of the Gambling Act. Unlicensed gambling becomes unlawful if the facilities are available to consumers in Great Britain. If an unlicensed gambling operator can demonstrate that British consumers are blocked from accessing, registering or gambling on its site, it would not be breaking the law. Nevertheless, we are aware that Internet Protocol (IP) blocking technology can be circumvented, usually where consumers use Virtual Private Networks.
It is for the Gambling Commission (GC) to decide when to investigate and what enforcement action may be required. The Commission is already taking forward action in this space. It independently verifies that effective blocking measures are in place, and has taken action where non-compliance has been identified. It may take action if a VPN was not effective or if, for example, the operator advertised routes around the VPN. The GC has had substantial engagement with football clubs on this issue, and has warned sports clubs that they could face prosecution if facilities to gamble are not blocked to consumers in Great Britain. Sports clubs are also expected to conduct ongoing monitoring of their sponsorship arrangements.
The Government believes that banning unlicensed sport sponsorship will bring clarity to this issue, and we will consult on this in spring 2026.
Asked by: Lord Foster of Bath (Liberal Democrat - Life peer)
Question to the Department for Digital, Culture, Media & Sport:
To ask His Majesty's Government whether any sports clubs have been prosecuted under the Gambling Act 2005 for promoting or advertising gambling operators that are accessible from Great Britain without a licence; and if not, what factors have prevented prosecution in cases where accessibility has allegedly been demonstrated.
Answered by Baroness Twycross - Baroness in Waiting (HM Household) (Whip)
Under the Gambling Act 2005, there is no offence for advertising unlicensed gambling. The offence is for the advertising of unlawful gambling under section 330 of the Gambling Act. Unlicensed gambling becomes unlawful if the facilities are available to consumers in Great Britain. If an unlicensed gambling operator can demonstrate that British consumers are blocked from accessing, registering or gambling on its site, it would not be breaking the law. Nevertheless, we are aware that Internet Protocol (IP) blocking technology can be circumvented, usually where consumers use Virtual Private Networks.
It is for the Gambling Commission (GC) to decide when to investigate and what enforcement action may be required. The Commission is already taking forward action in this space. It independently verifies that effective blocking measures are in place, and has taken action where non-compliance has been identified. It may take action if a VPN was not effective or if, for example, the operator advertised routes around the VPN. The GC has had substantial engagement with football clubs on this issue, and has warned sports clubs that they could face prosecution if facilities to gamble are not blocked to consumers in Great Britain. Sports clubs are also expected to conduct ongoing monitoring of their sponsorship arrangements.
The Government believes that banning unlicensed sport sponsorship will bring clarity to this issue, and we will consult on this in spring 2026.
Asked by: Lord Foster of Bath (Liberal Democrat - Life peer)
Question to the Department for Digital, Culture, Media & Sport:
To ask His Majesty's Government what discussions they have had with the Gambling Commission about its failure to take enforcement action against English football clubs advertising unlicensed gambling operators alleged to be accessible from Great Britain.
Answered by Baroness Twycross - Baroness in Waiting (HM Household) (Whip)
Under the Gambling Act 2005, there is no offence for advertising unlicensed gambling. The offence is for the advertising of unlawful gambling under section 330 of the Gambling Act. Unlicensed gambling becomes unlawful if the facilities are available to consumers in Great Britain. If an unlicensed gambling operator can demonstrate that British consumers are blocked from accessing, registering or gambling on its site, it would not be breaking the law. Nevertheless, we are aware that Internet Protocol (IP) blocking technology can be circumvented, usually where consumers use Virtual Private Networks.
It is for the Gambling Commission (GC) to decide when to investigate and what enforcement action may be required. The Commission is already taking forward action in this space. It independently verifies that effective blocking measures are in place, and has taken action where non-compliance has been identified. It may take action if a VPN was not effective or if, for example, the operator advertised routes around the VPN. The GC has had substantial engagement with football clubs on this issue, and has warned sports clubs that they could face prosecution if facilities to gamble are not blocked to consumers in Great Britain. Sports clubs are also expected to conduct ongoing monitoring of their sponsorship arrangements.
The Government believes that banning unlicensed sport sponsorship will bring clarity to this issue, and we will consult on this in spring 2026.
Asked by: Lord Carlile of Berriew (Crossbench - Life peer)
Question to the Department for Digital, Culture, Media & Sport:
To ask His Majesty's Government whether they plan to review the regulation of gambling sponsorship and marketing in grassroots football.
Answered by Baroness Twycross - Baroness in Waiting (HM Household) (Whip)
We currently have no plans to review gambling sponsorship in grassroots football. However, the government is clear that wherever gambling advertising and sponsorship appears, it must be socially responsible.
Asked by: Louie French (Conservative - Old Bexley and Sidcup)
Question to the Department for Digital, Culture, Media & Sport:
To ask the Secretary of State for Culture, Media and Sport, if she will provide a breakdown of the costs incurred by her Department, from 4 July 2024 to date, in the establishment of the Independent Football Regulator.
Answered by Stephanie Peacock - Parliamentary Under Secretary of State (Department for Culture, Media and Sport)
Details on DCMS’s public spending can be found in DCMS’s Annual Report and Accounts, available on GOV.UK. Spending on the passage of the Football Governance Act and the establishment of the Independent Football Regulator is a subset of the reported spend of the Sport and Gambling Directorate. All relevant costs relating to the creation of the Independent Football Regulator will be recovered from clubs via a levy, ensuring that there is nil cost to the public purse.
Asked by: Chris Evans (Labour (Co-op) - Caerphilly)
Question to the Department for Digital, Culture, Media & Sport:
To ask the Secretary of State for Culture, Media and Sport, what assessment her Department has made of the effectiveness of the Premier League’s Code of Conduct for Gambling Related Agreements in football in reducing gambling-related harm.
Answered by Ian Murray - Minister of State (Department for Science, Innovation and Technology)
All major sports have now published their gambling sponsorship Codes of Conduct which set minimum standards to ensure arrangements are socially responsible. We are working closely with sports bodies, including the Premier League, to review the implementation and impact of these Codes of Conduct. This review will provide key evidence to inform the most appropriate next steps for gambling sponsorship policy.
The Premier League’s decision to ban front-of-shirt sponsorship by gambling firms will commence after the end of the 2025/26 season and we will also assess the impact of this measure in due course.
Asked by: David Smith (Labour - North Northumberland)
Question to the Department for Digital, Culture, Media & Sport:
To ask the Secretary of State for Culture, Media and Sport, what steps she is taking to address regulatory failings highlighted in the independent review by Malcolm Sheehan KC concerning the collapse of football index.
Answered by Stephanie Peacock - Parliamentary Under Secretary of State (Department for Culture, Media and Sport)
The Independent Review announced by the previous Government and conducted by Malcom Sheehan KC made a number of recommendations for the Gambling Commission and Financial Conduct Authority, both of which are independent of Government. All recommendations of the report have since been implemented.
Asked by: Lord Foster of Bath (Liberal Democrat - Life peer)
Question to the Department for Digital, Culture, Media & Sport:
To ask His Majesty's Government what discussions they have had with the Advertising Standards Authority and the Gambling Commission about Premier League football clubs that are sponsored by unlicensed gambling businesses.
Answered by Baroness Twycross - Baroness in Waiting (HM Household) (Whip)
The Minister for Gambling and Heritage met with the Advertising Standards Authority (ASA) in December 2024. However, sponsorship of this kind is not within the remit of the ASA, whose CAP Code includes a specific exclusion for ‘sponsorship’.
However, we regularly engage with the Gambling Commission on this issue. The Commission has been clear that sports organisations must diligently and continuously ensure that they are not advertising illegal gambling. Under current rules, sports organisations who engage in sponsoring and advertising arrangements with unlicensed gambling operators are at serious risk of committing the offence of advertising unlawful gambling under Section 330 of the Gambling Act 2005. The Commission has warned relevant club officials that they may be liable to prosecution and, if convicted, face a fine, imprisonment or both if they promote unlicensed gambling businesses that transact with consumers in Great Britain. The Commission is taking active steps to monitor online gambling activity for these unlicensed brands and to ensure they are blocked and inaccessible to consumers in Great Britain, and will take steps as necessary.
Asked by: Lord Taylor of Warwick (Non-affiliated - Life peer)
Question to the Department for Digital, Culture, Media & Sport:
To ask His Majesty's Government what assessment they have made of Premier League football clubs displaying gambling and betting sponsors, particularly those associated with gambling firms which do not hold a licence to operate in the United Kingdom.
Answered by Baroness Twycross - Baroness in Waiting (HM Household) (Whip)
Under current rules, sports organisations who engage in sponsoring and advertising arrangements with unlicensed gambling operators are at serious risk of committing the offence of advertising unlawful gambling under section 330 of the Gambling Act 2005. Sports organisations engaging in such arrangements with an unlicensed brand must ensure that online gambling activity for that unlicensed brand is blocked and inaccessible to consumers in Great Britain. Its officers may also be liable to prosecution in certain circumstances. If found guilty, they could face a fine, imprisonment or both.
The Gambling Commission is therefore clear that sports organisations must diligently and continuously ensure that they are not advertising unlawful gambling. In such instances, the Commission will seek assurance from clubs that they have carried out due diligence on their gambling partners and that consumers in Great Britain cannot transact with the unlicensed websites. The Commission may also take steps to independently verify effective blocking measures are in place.
We will be working with sport governing bodies to review their gambling sponsorship Codes of Conduct.
Asked by: Alex Ballinger (Labour - Halesowen)
Question to the Department for Digital, Culture, Media & Sport:
To ask the Secretary of State for Culture, Media and Sport, what assessment she has made of the adequacy of the enforcement by the Gambling Commission of legislation on preventing unlicensed online gambling operators from being advertised by Premier League football clubs.
Answered by Stephanie Peacock - Parliamentary Under Secretary of State (Department for Culture, Media and Sport)
The Gambling Commission has been clear that sports organisations must diligently and continuously ensure that they are not advertising illegal gambling. Under current rules, sports organisations who engage in sponsoring and advertising arrangements with unlicensed gambling operators are at serious risk of committing the offence of advertising unlawful gambling under Section 330 of the Gambling Act 2005. The Commission has warned relevant club officials that they may be liable to prosecution and, if convicted, face a fine, imprisonment or both if they promote unlicensed gambling businesses that transact with consumers in Great Britain. Sports organisations engaging in such arrangements with an unlicensed brand must ensure that online gambling activity for that unlicensed brand is blocked and inaccessible to consumers in Great Britain.
In such instances, the Commission will seek assurance from clubs that they have carried out due diligence on their gambling partners and that consumers in Great Britain cannot transact with the unlicensed websites. The Commission will also take steps to independently verify effective blocking measures are in place.